How to use WhatsApp to sell? 5 steps to get started

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WhatsApp has more than 2 billion active users and more than 60 billion messages are sent every day on the platform. In Brazil, the application is the most used during the day. Another important point to highlight when we talk about communication between brands and customers is that instant messages have a higher percentage of engagement. More precisely, 98% of these communications are opened and read, with 90% of them being read almost immediately. Furthermore, 67% of users prefer to communicate with companies via chat. The conclusion is clear: your target consumers are most likely on WhatsApp and will approve of this communication channel with your company. So, if you want to know how to use WhatsApp to sell your products and services, here we have some steps for you to start selling on this platform. Check out! What are the advantages of using Whatsapp for companies? The WhatsApp messaging application has a special version for companies. Available for iOS and Android, WhatsApp Business is a free application designed to meet commercial demands. Using a set of tools exclusive to the platform, it is possible to streamline interactions between companies and their consumers.

You can enter specific information about your business, as well as automate, classify and respond to messages quickly, which is one of the advantages of the regular business version of WhatsApp. It is worth highlighting that one of the great advantages of using WhatsApp Business is that it allows consumers and potential consumers to quickly identify that the profile they are talking to is a business profile. This sends a message of Industry Email List professionalism to communication, which is important for closing deals. In addition, of course, to the known functions of the original software, which include sending and receiving text, video, photo and document communications. How to download WhatsApp Business? 1. Download the WhatsApp Business app The first step to start selling through WhatsApp is to download the business version of the APP. So, go to your phone's app store and download it. 2. Create a company page After downloading and installing the app on your smartphone, you will need to create your business profile.



When launching the application for the first time, you will be asked to verify your phone number, register your company name – which cannot be changed later – and a profile image. In addition to this information, it is also possible to include the company's website, physical address, among other important information for your audience. 3. Determine opening hours, welcome greetings, and business description In the settings area, you can make a series of adjustments, such as your company's opening hours, automatic welcome message, automatic away message, quick responses, among others. To learn more about WhatsApp Business features and how to set them up, go HERE . WhatsApp Business regular account WhatsApp Business regular account How to use WhatsApp to sell? 1. Promote your company's presence on WhatsApp If your goal is to use WhatsApp to sell, you need to make sure customers can find you. Therefore, create a calendar with customer contacts and share your phone number so they can contact you. You can promote your company's presence on WhatsApp personally by printing the number on your license plate or receipts or even a QRCode that leads directly to a conversation with your number.